Shelly Dupré is a Louisiana-based public relations executive and business person with almost 20 years of public relations and marketing experience. As a PR professional, Shelly has worked with Fortune 100 companies and small businesses to successfully communicate their brand, launch new product and service lines and help position the companies as market leaders in their respective industries. She also worked at APCO Worldwide in Washington, D.C., where she organized and managed statewide grassroots coalition groups and developed messaging and media tools to successfully communicate the groups’ mission.
As an entrepreneur, Shelly started her own communications firm and has worked on the regional media relations/crisis communications initiative to combat misperceptions of Gulf-caught seafood and tourism post-BP spill. She also works with LSU College of Science, Fortune 100 companies and small businesses on their branding and communication efforts.
Outside of IMG-Louisiana, Shelly dedicates her time to a variety of professional organizations. She chaired the 2010 Southern Public Relations Federation regional conference and is on the boards of the Public Relations Society of America-New Orleans Chapter and Press Club of Baton Rouge. In 2010, she received the Public Relations Association of Louisiana-Baton Rouge chapter “Member of the Year” award. She also served as an adjunct professor at University of Louisiana at Lafayette – B.I. Moody III College of Business teaching business writing/communications.
Shelly holds a Bachelor’s degree from Louisiana State University and a Masters of Public Communications from American University-Washington, D.C. During her graduate studies, she worked as an intern on CNN’s long running Crossfire program at the Washington, D.C. bureau. Shelly is a native of Lafayette, LA and currently resides in Baton Rouge.